MINECRAFT
ON SWITCH

Brief

A rather fast and fun project where I got to ideate and direct a promo for the release of Minecraft Nintendo Switch which made it possible for Switch players AND Xbox players to play together. Time restrictions aside, I still had so much fun recording the in-game footage inside Minecraft with a small but awesome team.

My Role

Director?

What I did

Creative Direction
Concept + Script
Production Design

Client

MOJANG

Agency

North Kingdom

Type

TVC / Trailer / Ad

Year

2018

SO MANY DUCKS IN LAVA

This project was short and fun. Mojang wanted a trailer for the Minecraft cross-play functionality between Nintendo Switch and Xbox. With a new version of Minecraft coming out on Nintendo Switch, people could now play with friends on Xbox One, Windows 10 or Mobile.

I began by coming up with a suitable storyline for two gamers collaborating within the world of Minecraft, giving Mojang the chance to feedback and add any features they wanted to highlight. We then explored the world of Minecraft, got to know all the details before we built and customized the environments to suit our vision. Finally, we dove into gameplay, with some of us portraying characters while others managed the in-game camera, recording the action as it unfolded.

SHOTS

Enjoy some random shots from the project. More to come when I dig up the work files from a hard drive that is currently somewhere, somehow and sometime.